Paul DiModica
Value Forward Publications
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All publications offer an optional 30-day
coaching program to tailor the techniques to your needs
and market.
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Value Forward Selling:
How to Sell to Management"
A detailed sales training book designed specifically
for account executives and account managers. The course is designed to teach
sales reps how to find, propose and close senior
executives of Fortune 1000 companies and presidents of
small businesses.
When sales executives say, "we have
great service," "we are customer centric," or "our
offerings are the best," - they just sound like their
competition. When sales executives market and sell like
their competitors - they become identical to their
competitors . . . and they have to price their product
or service equal to or less than their competitors.
Value Forward Selling focuses on a premeditated approach
in which sales, marketing, and strategy are integrated
into one outbound revenue capture program. This book
trains salespeople of all experience levels how to
become a peer in the boardroom, instead of a
vendor waiting in the hallway.
Whether you are just starting your sales
career or you are an experienced sales executive the
techniques provided in this book will enhance your
skills and enable you to communicate value up front,
find clients, shorten your sales cycle, present like a
pro, and close deals.
(428 pgs) $27.95.
Click here for table of contents
"This is
probably the very best book ever written to show you
exactly the steps you need to take to sell at the
highest level possible in any organization. It shows you
how to get appointments with the right people, position
yourself properly, make effective presentations and do
more business than you ever dreamed possible."
Brian Tracy, Brian Tracy International
"Selling
is a profession, especially selling to top management.
Paul DiModica's book is like a university course on the
subject, an authoritative source of principles that
every professional salesperson should carefully study."
Al Ries, Author, The Origin of Brands
Sales
Management Power Strategies:
To be successful today in sales management, you need
to maximize the investment you have in your current
sales team and set a pattern of leadership that will
help you and future sales team members become more
successful.
This book is designed for sales management or
executive management teams seeking to build a replicable
and scalable sales process.
Through step-by-step instruction, this book provides
tactical and strategic information on hiring the right
salespeople, setting up sales team metrics, developing
effective compensation plans, setting up training
programs, determining sales quotas, managing forecasts,
managing strategic alliances, and integrating other
departments to achieve the highest performance for your
company. (280 pages, paperback). $27.95
Click here for table of contents
Value Forward Marketing:
Today, with the proliferation of multiple online
and off line media outlets,
marketers,
business owners and sales executives need to position
their business value in front of them to turn prospects
into buyers faster and maximize their marketing return
on investments. In Value Forward Marketing, Paul
DiModica teaches you step-by-step how to increase
inbound leads, calculate marketing return on investment,
shorten sales cycles, create thought leadership
Websites, maximize tradeshow success, turn press
releases into lead generation landing pages, identify
underserviced market gaps and develop branding positions
that are tied to revenue generation. Value Forward
Marketing shows you how to turn prospects into buyers by
using education as a premeditated marketing tool. It's a
guidebook for marketers who want to drive corporate
performance
(239 pages, paperback). $27.95
Order Today:
Give us a call at
(972) 727-6880 or email
info@thecxogroup.com to order any of these
publications today!
The CxO Group, LLC
is is a Certified Licensed Partner of the Value Forward
Network. All workshop
content is based upon proven methods by the author of
Sales Management Power Strategies, Value Forward Selling,
Value Forward Marketing and senior thought leader of the
Value Forward Network,
Paul DiModica.
Private On-Site Sales Team
Training, Sales Strategy and Marketing Advisement Custom
Designed for Your Needs.
The CxO Group, LLC
is is a Certified Licensed Partner of the Value Forward
Network.
We hold workshops nationwide
including New York
Orlando
Chicago
Dallas
Houston
Austin Las Vegas
Los Angeles San
Francisco Denver
Tulsa
Buffalo
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